Social Media Guidelines

Social media, similar to our print materials, should adhere to our branding guidelines. Of particular importance, your images should be sized appropriately based on the channel you're using. Below please find 2019 sizing standards for Facebook, Twitter, Instagram and LinkedIn. For any questions, please contact

  • Social Media Principles and Guidelines (PDF)
    This document is for anyone managing or contributing to a social media channel at Saint Mary’s.
  • 11-1003 Social Media Policy
    Saint Mary’s University has embraced a “digital-first” approach to communications. This includes the responsible and coordinated use of social media to communicate to, engage with and build relationships with prospective and current students, alumni, employees, parents and community members.

Facebook Profile Guidelines (2019)

Facebook profile photo size: 360 x 360

Sample of Facebook profile image

Facebook cover photo size: 820 x 360

Sample of Facebook cover image


Twitter Profile Guidelines (2019)

Twitter profile photo size: 400 x 400

Sample of Twitter profile image

Twitter cover photo size: 1500 x 500

Sample of Twitter cover image

Instagram Profile Guidelines (2019)

Instagram profile photo size: 180 x 180

Sample Instagram profile image

LinkedIn Profile Guidelines (2019)

LinkedIn profile photo size: 400 x 400

Sample of LinkedIn profile image

LinkedIn cover photo size: 1400 x 425

Sample of LinkedIn cover image

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