Executive and Professional Development


Writing Strategies for Reports and Proposals

Well-planned and well-written reports and proposals get better results - because they provide better information. But it's not just the content that makes a good report, it's as much the organization and the language.

If you create a document that contains only relevant information, is laid out in a logical way, is easy to understand, and uses language that resonates with your audience, then you will have a successful document. This workshop will look at the key problems readers have with reports and proposals and how to avoid them. It will also look at formatting and organization to ensure readers can easily navigate longer, more complex documents.

Writing Strategies for Reports and Proposals is a required seminar for the Series for Excellence in Written Communication.

DATES - 1 Day Seminar


$420 + HST
Location: Saint Mary’s at the World Trade Centre, 8th Floor, 1800 Argyle Street


Program Content

  • Structuring material
  • Deciding what information you need to include
  • Preparing a table of contents to structure the document             
  • Writing effectively
  • Using language that engages readers, not weighs them down
  • Developing a persuasive tone
  • Using images to best advantage
  • Organizing ideas logically and smoothly

 What You Will Learn

  • Direct and indirect formats for persuasive and informational documents
  • How to imbue your writing with energy
  • The difference between active and passive voice – and which is preferred
  • How to create a reader-friendly tone and approach

Who Should Attend?

You will benefit from this seminar if you:

  • Write reports and/or proposals
  • Manage staff who write reports and proposals
  • Want to understand best practices in writing longer, more formal documents
  • Want to enhance decision making